Retreat, Status Quo, Or Forge Ahead? A Blogger Reflects

by Shonali Burke on February 11, 2010

The last time I contributed to this blog was several months ago.

Sorry about that … it wasn’t a purposeful act; simply that the time between then and now has been full of not just work but unexpected opportunities and unbridled growth. As a result, yours truly has been in perpetual sweat equity mode, sleeping less than four hours a night (sometimes, even much less than that).

Oh, the adventure of it all has been quite a roller coaster and only now am I finally taking a few moments to poke my head in here to say hello, how goes it and wishing you and all a fabulous 2010!

You may recall from my last post that I had been pondering what to do with my digital marketing practice biz. The answer to this question remained vague for months. I could only think of three choices:

OPTION 1: Stop taking on new clients, let a few clients go and down-size considerably
OPTION 2: Stop taking on new clients, maintain current client roster and keep business at “status quo”
OPTION 3: Forge ahead, accept new projects, build up a strong team and grow full steam ahead

I have to say Option 3 just sort of happened well before I ever had a chance to make my own choice. And even as Option 3 began to unfold before my eyes, I wasn’t sure which way I would gravitate to most. Just because Option 3 kind of happened didn’t mean that I would stay in Option 3 mode … or would I?

It’s been months and I’ve had some time to think.

Literally just hours before the first dawn of the New Year, I officially decided to go for Option 3 all the way. Not an easy decision. Options 1 and 2 would have been “easier” to choose.

In the last few weeks and months, there have been many moments that only an entrepreneurial woman would and could appreciate. I hope to share some of these milestones and anecdotal stories in upcoming future blog posts here at Women Grow Business.

For now, it’s good to be blogging here again at WGB. Blog you soon!

More from:

wgb_mayraMayra Ruiz is founder of Ruiz McPherson Communications, a social media influence and digital marketing service based in historic Charles Town, W. Va. With more than 15 years of hands-on marketing, communications and PR experience, Mayra leads her clients forward on all aspects of creative direction, online promotion and marketing communications with innovation, passion and gusto. When offline, Mayra enjoys “old fashioned” non-techy stuff like cooking, sewing and collecting vintage treasures from area antiques stores. She can be reached at www.twitter.com/mayraruiz or www.twitter.com/ruizmcpherson.

Image: Jue Wang, Creative Commons

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