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Marketing and PR

by Guest Contributor on September 8, 2011

4 Ways Podcast Ads Are Like Speed Dating

by Guest Contributor on September 8, 2011

Podcasts are becoming popular again as a social media venue. Four ways podcasts ads are like speed dating.

by Robin Ferrier on August 31, 2011

Less Is More and Fresh Eyes Are a Must

by Robin Ferrier on August 31, 2011

Blogger Robin Ferrier provides her top two writing tips: Less is more and make sure you have someone else edit your work.

by Shonali Burke on August 11, 2011

The Right Way to Build Your Email List

by Shonali Burke on August 11, 2011

There’s a right way and a wrong way to build your email lists, especially when you’re approaching people you haven’t met outside of social media.

by Shonali Burke on August 10, 2011

August #wgbiz Twitterchat: Transcript

by Shonali Burke on August 10, 2011

On August 8, Tinu Abayomi-Paul talked about her concept of “coy marketing” on the monthly #wgbiz Twitterchat.

by Robin Ferrier on August 4, 2011

Do’s and Don’ts for Your Marketing Dollars [Redux]

by Robin Ferrier on August 4, 2011

In a still-tight economy, what is the best way for women entrepreneurs to spend their marketing dollars?

by Guest Contributor on July 29, 2011

Making Your Point With a Remote Audience

by Guest Contributor on July 29, 2011

Tips on preparing, developing and delivering a webinar effectively to a remote audience.

by Robin Ferrier on July 15, 2011

29 Ways to Stay Creative… How Many Will You Try?

by Robin Ferrier on July 15, 2011

It’s important to find ways to stay creative while we deal with our daily lives.

by Sherrie Bakshi on June 14, 2011

Today Publicity Involves Far More Than Just Being on Camera

by Sherrie Bakshi on June 14, 2011

Social media allows you to promote and extend your media appearances far beyond the appearance itself.

by Lori Saitz on June 13, 2011

More Referral Business, Please

by Lori Saitz on June 13, 2011

Offering financial incentives for referral business is not a very sociable way to grow your business, as Lori Saitz explains.

by Robin Ferrier on May 25, 2011

First Impressions…

by Robin Ferrier on May 25, 2011

First impressions are critical in business. Online first impressions matter too.