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Marketing and PR

by Tinu Abayomi-Paul on April 17, 2013

Two More Small Business Forum Live Events Coming This April #smb

by Tinu Abayomi-Paul on April 17, 2013

The Nationwide Small Business Forum tour, with business and marketing experts from Web.com and SCORE, makes two more stops this April, in Valdosta, Georgia on April 25, and New Orleans, Louisiana on April 26th. Each of these free events commences at 8 am local time, and should last approximately two and a half hours. (No need [...]

by Mayra Ruiz McPherson on June 27, 2012

Targeting National Media: a Local Success Story Featuring Local Business Owner Leah Fried Sedwick

by Mayra Ruiz McPherson on June 27, 2012

Like most of the women who contribute and enjoy the many wonderful posts on this blog, I have an affinity for women in business and find great pleasure in reading about their professional development, important milestones, achievements and successes. It is in this very spirit I share with you the recent media success of a [...]

by Guest Contributor on September 8, 2011

4 Ways Podcast Ads Are Like Speed Dating

by Guest Contributor on September 8, 2011

Podcasts are becoming popular again as a social media venue. Four ways podcasts ads are like speed dating.

by Robin Ferrier on August 31, 2011

Less Is More and Fresh Eyes Are a Must

by Robin Ferrier on August 31, 2011

Blogger Robin Ferrier provides her top two writing tips: Less is more and make sure you have someone else edit your work.

by Shonali Burke on August 11, 2011

The Right Way to Build Your Email List

by Shonali Burke on August 11, 2011

There’s a right way and a wrong way to build your email lists, especially when you’re approaching people you haven’t met outside of social media.

by Shonali Burke on August 10, 2011

August 2011 #wgbiz Twitterchat: Transcript

by Shonali Burke on August 10, 2011

On August 8, Tinu Abayomi-Paul talked about her concept of “coy marketing” on the monthly #wgbiz Twitterchat.

by Robin Ferrier on August 4, 2011

Do’s and Don’ts for Your Marketing Dollars [Redux]

by Robin Ferrier on August 4, 2011

In a still-tight economy, what is the best way for women entrepreneurs to spend their marketing dollars?