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Chief Troublemaker

I hear it all the time from clients and prospects. “My boss isn’t ready to make a decision and I don’t know why.” “We are delaying our decision-making.” “We are not ready to move forward and don’t have a timeframe.” “We’re just gathering information, we don’t have a timetable.” At first blush, it just doesn’t [...]

Founder/CEO and self-proclaimed Chief Troublemaker of Matrix Group International Joanna Pineda is a Women Grow Business enthusiast. She is known for her visionary big-picture thinking and drive for excellence. Combining her broad liberal arts background and passion for technology, she started Matrix Group in 1999, today a leading interactive agency. As a trusted advisor, Joanna [...]

At a recent Vistage meeting, I had the pleasure of hearing Tom Searcy, author and CEO of Hunt Big Sales, a sales consulting and training company, talk about how small businesses can land big sales that will transform their companies. Tom likens the process to whale hunting, which: requires planning and skills, can’t be done [...]

by Jill Foster on May 22, 2009

Chief Troublemaker on Client Feedback Communities: Ask What Your Clients Want

by Jill Foster on May 22, 2009

All day long, I sit in meetings where my staff, clients and I try to intuit what customers and members want. We look at usage reports, search logs, customer feedback forms, guestbook entries, and survey results. All of these sources give us insight into what customers do, seek and want. But after conducting a focus [...]

by Jill Foster on May 15, 2009

Chief Troublemaker Suggests: Don't Like Facebook? Try Another Social Network

by Jill Foster on May 15, 2009

Founder/CEO and self-proclaimed Chief Troublemaker of Matrix Group International Joanna Pineda is a Women Grow Business enthusiast. She is known for her visionary big-picture thinking and drive for excellence. Combining her broad liberal arts background and passion for technology, she started Matrix Group in 1999, today a leading interactive agency. As a trusted advisor, Joanna [...]