When I started Sisarina initially in January 2001, I used a paper ledger, a desktop computer with a CRT, and printed websites out to show clients in person. This was because many people still didn’t have email. Being at the forefront of building websites for small businesses has shown me just how far we’ve [...]
Entrepreneurship
Are family businesses started, more often than not, by men?
A 16-year-old’s summer job teaches both the teenager and her employer – who’s also her sister – new things.
It’s important to find ways to stay creative while we deal with our daily lives.
Can you tell me more about you, your company, and how it got started? I’ve always been pretty independent and entrepreneurial, so starting a business came naturally to me. I attribute these characteristics in large part to the dedication, hard work and competitive nature gained from figure skating growing up, as well as building a [...]
If you’re in the DC metro area, you may be interested in this event coming up on September 28. What: Women at the Top: What Kinds of Influence Exist, and How Can Women Use Them to Build Their Own Success. It’s a discussion with with Selena Rezvani, MBA. When: Tuesday, September 28, 2010 6:00 – [...]
A colleague and I recently discussed women’s self-promotion styles compared to men. Then Clay Shirky’s blog post “A Rant About Women” came up, along with his thought-provoking remarks on the subject. His comments also sharpened my own reflections that I had resisted admitting Photo credit : Reflections I, Creative Commons by VisualAge I wish Clay Shirky’s [...]
Ever wondered if your X-chromosomes had “entrepreneur” written all over them? Image: David Ascher, Creative Commons Wonder no more. Here are five reasons women make powerful entrepreneurs: As women, we already play multiple roles in a day. Small business owners on average perform 10-13 jobs all at one time, including chief sales officer, market researcher, [...]
The Entrepreneur’s Journey So you want to be an entrepreneur, right? That was my life dream. It was my solution for “having it all”: a successful professional, personal and family life. These were my motivations. What are yours? Like many entrepreneurs, I had major fears before taking the plunge. Having the entrepreneur’s dream, and making [...]
Be careful what you wish for. Often when we set our sights on a goal, we are ill-prepared for what the achievement will mean for us. In business, we often set aggressive revenue targets. We chase a certain dollar amount ($1 million, $5 million, $10 million) or we chase a percentage increase. (25% revenue growth, [...]




