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Joanna Pineda

by Jill Foster on December 1, 2009

Chief Troublemaker and 4 Ways To Win Biz Even When You're Runner Up

by Jill Foster on December 1, 2009

I haven’t watched a Miss Universe pageant in a long time, but a part of the program will stay with me forever: the part where Bob Barker says to the 1st runner up something along the lines of: In the event that Miss Universe is unable to serve, you will take the crown? What on [...]

by Jill Foster on November 9, 2009

The Chief Troublemaker's Favorite Twitter Applications

by Jill Foster on November 9, 2009

Twitter was super smart when they created their API and encouraged developers all over the world to come on in, use their API and develop their own applications using Twitter data. But wait, what’s an API, you say? API stands for Application Program Interface. Wikipedia defines an API as “an interface that a software programs [...]

by Jill Foster on September 30, 2009

The Chief Troublemaker on Using the Crowd to Attract a Bigger Crowd to Your Events

by Jill Foster on September 30, 2009

I was a panelist at the Grow Smart Biz conference on Tuesday, September 29th at the Renaissance Hotel in Washington, DC. In my opinion, this conference was a must-attend event for small business owners and entrepreneurs (more on that later). This blog post is about how the conference planners are using the crowd to attract [...]

by Jill Foster on September 17, 2009

The Chief Troublemaker Asks: Who's Afraid of User-Generated Content?

by Jill Foster on September 17, 2009

82 million & counting: a forever changed Web From homemade movies on YouTube, to movie and book reviews, comments on blogs, and entries in Wikipedia, user-generated content (UGC) has changed the Web forever. I can’t imagine the Amazon shopping experience without comments and ratings from other moms, the posts from the 500 or so people [...]

by Jill Foster on September 3, 2009

Threats to Your Profitability: Chief Troublemaker Warns of Project Overhang

by Jill Foster on September 3, 2009

After each Web site launch, I ask the Project Manager in charge what’s left to do. Why? Because inevitably, there are items that didn’t make the launch. I call this ‘Project Overhang’ and it can be deadly to a firm’s profitability and productivity. Project Overhang is what we call tasks that are left over from [...]

I was working with a prospect recently and lamenting to my team that the organization felt like a bunch of stovepipes, with the VPs competing for resources and influence. I said something along the lines of “Arrgh, this organization is too small to be so silo’d!” Then it hit me: The company had gone through [...]

by Jill Foster on August 4, 2009

The Chief Troublemaker: Measuring ROI on Social Media Initiatives

by Jill Foster on August 4, 2009

The ROI conversation I met with a group of CEOs recently at a morning event and social media came up in conversation. More than several members of the group wondered if a social media strategy is worth the effort. In other words, how do we measure the return on investment (ROI) of our social media [...]

Cloud computing is hot, hot, hot (image Hot Chilies by Derek Kolb, Creative Commons). Early this year, PC World predicted that cloud computing would shape up as a big trend in 2009. We all know Amazon as a giant Internet retailer, but its newest business is cloud computing; you can now buy processing power and [...]

I hear it all the time from clients and prospects. “My boss isn’t ready to make a decision and I don’t know why.” “We are delaying our decision-making.” “We are not ready to move forward and don’t have a timeframe.” “We’re just gathering information, we don’t have a timetable.” At first blush, it just doesn’t [...]

by Jill Foster on June 30, 2009

The Chief Troublemaker on Her Favorite Twitter Visualization Sites

by Jill Foster on June 30, 2009

Founder/CEO and self-proclaimed Chief Troublemaker of Matrix Group International Joanna Pineda is a Women Grow Business enthusiast. She is known for her visionary big-picture thinking and drive for excellence. Combining her broad liberal arts background and passion for technology, she started Matrix Group in 1999, today a leading interactive agency. As a trusted advisor, Joanna [...]