by Jill Foster on September 3, 2009
by Jill Foster on September 3, 2009
After each Web site launch, I ask the Project Manager in charge what’s left to do. Why? Because inevitably, there are items that didn’t make the launch. I call this ‘Project Overhang’ and it can be deadly to a firm’s profitability and productivity. Project Overhang is what we call tasks that are left over from [...]
by Jill Foster on August 4, 2009
by Jill Foster on August 4, 2009
The ROI conversation I met with a group of CEOs recently at a morning event and social media came up in conversation. More than several members of the group wondered if a social media strategy is worth the effort. In other words, how do we measure the return on investment (ROI) of our social media [...]
by Jill Foster on June 11, 2009
by Jill Foster on June 11, 2009
The fold is gone? I was in a Web design review meeting the other day and the client remarked that he wanted to make sure “all the important content was above the fold.” My initial reaction was to agree but one of the Matrix Group Front-End developers challenged this notion. The fold, he told me, [...]
by Jill Foster on June 5, 2009
by Jill Foster on June 5, 2009
At a recent Vistage meeting, I had the pleasure of hearing Tom Searcy, author and CEO of Hunt Big Sales, a sales consulting and training company, talk about how small businesses can land big sales that will transform their companies. Tom likens the process to whale hunting, which: requires planning and skills, can’t be done [...]
by Jill Foster on April 23, 2009
by Jill Foster on April 23, 2009
Founder/CEO and self-proclaimed Chief Troublemaker of Matrix Group International Joanna Pineda is a Women Grow Business enthusiast. She is known for her visionary big-picture thinking and drive for excellence. Combining her broad liberal arts background and passion for technology, she started Matrix Group in 1999, today a leading interactive agency. As a trusted advisor, Joanna [...]
