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Mayra Ruiz-McPherson

by Mayra Ruiz McPherson on June 27, 2012

Targeting National Media: a Local Success Story Featuring Local Business Owner Leah Fried Sedwick

by Mayra Ruiz McPherson on June 27, 2012

Like most of the women who contribute and enjoy the many wonderful posts on this blog, I have an affinity for women in business and find great pleasure in reading about their professional development, important milestones, achievements and successes. It is in this very spirit I share with you the recent media success of a [...]

by Jill Foster on September 4, 2009

"TV News Reporter Called in One Hour": Brainstorms and Benefits of Content Sharing – 5 Minute Video Chat

by Jill Foster on September 4, 2009

Great news for one Women Grow Business blogger, one apple pie baker, and tons of small business owners seeking more about content sharing (…more in this fun conversation below). The skinny: I met Mayra at DC’s local Channel 8 studio for her live interview with the Washington Business Report (just search for Mayra Ruiz to [...]

by Jill Foster on July 29, 2009

Vacation, Twitter, and a Blog's Death: Seeing Your Market Position Anew

by Jill Foster on July 29, 2009

Question: What’s the fastest way to kill your blog? Answer: Go on a vacation! Are you planning any kind of getaway these next few weeks of summer? If so, beware. Too much joy, peace and reflection during your vacation may result in blog death. Some background Earlier this June, I took a brief working vacation [...]

by Jill Foster on June 2, 2009

My Clients and Their Brands: a Marketer's Catch 22

by Jill Foster on June 2, 2009

From the moment my eyelids flutter open As a marketing, PR and communications consultant, my days are full of the act of promotion for my clients. From the moment my eyelids flutter open in the morning until I drag myself back to bed late at night, I spend many hours promoting client products, services, outreach [...]

by Jill Foster on April 29, 2009

PR Drivel: There's a Better Way to Communicate with Your Stakeholders

by Jill Foster on April 29, 2009

Guest post from Mayra Ruiz-McPherson, regular guest contributor to Women Grow Business. Mayra works as an independent marketing strategist and social media enthusiast. With over 14 years of marketing and communications experience, Mayra helps businesses and non-profits with all aspects of their brand identity, outreach communications, and competitive positioning. She produces the blog Marketing Misfit [...]

by Jill Foster on February 19, 2009

To Grow or Not: What's at Stake When Deciding to Expand Your Business

by Jill Foster on February 19, 2009

Guest post from Mayra Ruiz-McPherson, regular guest contributor to Women Grow Business. Mayra works as an independent marketing strategist, social media enthusiast, and blogger. With over 14 years of marketing, PR, and communications experience, Mayra helps businesses and non-profits with all aspects of their brand identity, outreach communications, and competitive positioning. On the fence about [...]

by Jill Foster on February 9, 2009

Eat, Sleep, & Live Your Brand: Straight Talk from Entrepreneur Nichole Imperi

by Jill Foster on February 9, 2009

Guest post from Mayra Ruiz-McPherson, regular guest contributor to Women Grow Business. Mayra works as an independent marketing strategist, social media enthusiast, and blogger. With over 14 years of marketing, PR, and communications experience, Mayra helps businesses and non-profits with all aspects of their brand identity, outreach communications, and competitive positioning. She produces the marketing [...]